
Let’s talk about hybrid work, real alignment, and growth that actually sticks.
Meet Beyo; a team on a mission to help people be themselves while learning how to thrive in today’s evolving work landscape.
This is their story.
Beyo is the team; A group on a mission to help individuals to discover and embrace their true selves, inspiring genuine happiness by living authentically under the motto "Be yourself." What the team does is help Uni students and newcomers to the business environment understand the nuances of work environment, processes, and concepts in a more pragmatic way; so practice not theory.
It’s amazing how a vibrant culture of trust, open communication, and a spirit of continuous experimentation has an insta-positive impact on their users. Not our word but comes directly from user comments. They make it real, with over 50,000 cumulative users, impressive transaction volumes, and a growing reputation for sparking meaningful change in the communities they serve.
The team works closely together each day by holding daily stand-up meetings where members share progress and align on goals under a rotating Scrum Master system. They regularly collaborate through sprint planning and retrospectives, using tools like Jira and Team o’clock, to review work, celebrate successes, and identify areas for improvement, all within a culture that values open communication, shared decision-making, and continuous experimentation.
To drive their mission, the team is using Team O’clock and more tools as mentioned in Beyo’s culture page (link in Korean). Overall the team follows:
A "Start-Stop-Continue-Αnything" template during retrospectives to generate actionable items
A clear owner and a deadline is set for each action item of a retrospective
Information sharing goes through public channels rather than private messages
Explicit use of timeboxes (e.g., 20-minute discussions) for meeting efficiency
Regular team health checks and workshops to strengthen teamwork and address long-term issues
Communication and alignment is at the center of the workflow. With daily standups the team ensures alignment and full transparency on what’s happening now. This way it’s easy to identify areas to improve and change early on, as daily tasks unfold.
Beyo team is working in a hybrid manner with flexible attendance, with at least 3 hours of sync remote time. Despite that overlap, the team is not demanding sync meetings as the norm and opt-ins for async whenever it makes sense, for example sharing your notes is not a team sport. By combining both async and sync comms where it matters the team stays efficient.
Adaptability and continuous improvements is another way the team operates. On that front the team is very open into gathering feedback, but also on taking action on that feedback. By taking action, Beyo team validates that all understand the feedback and actively engage for a resolution or improvement. Taking action is really important; walking the talk and embracing kaizen (continuous improvement).
Overall, teamwork effectiveness is enhanced through the good practices mentioned above:
Daily communication and alignment
Optimize for an async-sync-hybrid coworking environment
Inspect and adapt
Beyo’s team effectiveness is also reflected in the words of their partners, where people recognize the company culture, a systematic methodology of work and communication.
With such strong vibes, it would be easy to give Team O’clock all the credit. It seems like a chicken and egg dynamic. In this case, Team O’clock came to complement a really strong team and attitude 💪.
Team O’clock became a great companion because Beyo already had the right habits in place. The workflows and rituals were already sharp; the platform simply gave them a place to live.
If we are to position the team to a stage in their agility journey we’d say they are in the “Ha” stage - completely own the practices, meetings and actual meaning and value offered.
Teams with a growth trajectory are like a bright light that’s really hard to miss regardless of where you’re standing. That’s the case here too!
When Beyo first reached out to Team O’clock for a partnership, their clarity stood out. Within one call, both sides had aligned on next steps. No fluff, just mutual respect and curiosity. It was a masterclass in ownership and proactivity.
That reminded us of that Moneyball 🎬 moment when Billy Beane says:
“If we try to play like the Yankees in here, we will lose to the Yankees out there.”
Beyo isn’t trying to play by someone else’s rules. They’re writing their own playbook.
Effective teams don’t just do agile, they live it. Beyo’s not flashy, and that’s the point. They value clarity over noise, action over perfection.
Their story isn’t about reinventing the wheel. It’s about building habits that make the wheel turn smoother and faster every day.
And if you’re building a team right now? Take a page from Beyo’s book:
Start small. Listen well. Iterate fast.
Let your culture speak louder than your roadmap.
Assist your team's growth with our partnership program: